2020.11.27
How to train and integrate employees during the pandemic?
Since September 2020, 1000 managers from 13 European countries have already completed 40 tasks as part of the Manager of Choice gamification - this is Raben Group's way to build and develop strong teams in the COVID-19 era and to tighten the bonds between the manager and the employee. What exactly has been happening in the Group over the past months? How do the participants see the project? Does the knowledge gained during the gamification translate into the managers’ behaviour in real situations in their professional lives?
2020.07.02
Raben Group - the game changer in fruit transport, or the revolutionary journey of northern highbush blueberry
The journey Columbus undertaken westward was a historical breakthrough and changed the world's fate forever. 500 years later, a container full of fruits made a return journey, perhaps a less significant one, but it surely set out new standards in logistics. Raben Group has just completed pilot deliveries of high blueberry from Chile to Poland, combining controlled temperature sea freight and road transport. Thanks to the synergetic cooperation between Seafreight Raben Logistics Polska and Fresh Logistics teams the client was offered a single product for the entire supply chain, leading from western shore of South America to the heart of Poland. The tests proved so positive that there are already plans to establish regular cooperation.
Proper packaging
The consumer becomes increasingly demanding not only to the product itself, but also to its packaging. For example, simply selecting and buying the latest gadget is no longer enough. The packaging must be consistent with the contents. Expensive goods and ordinary packaging – such a combination may entail a lot of doubts and perplexities on the part of the buyers. Packaging is now a brand, a quality testament of goods. Consumer “meets" the packaging first. Therefore, its task is to convey to the market a certain message about the product with its appearance and arouse the first positive emotions in the consumer. Where it is “two in one” or even “three in one”: a gadget in a beautiful package, a stylish case, and even both items at the price of the basic product – the buyer will be delighted. Let’s talk in more detail about what is behind all this.
2020.02.07
Cooperation with Raben Group bears fruit - Polish apples conquer the world
Paradoxically, autumn and winter are a hot season for temperature-controlled sea transport of goods and for the demand for refrigerated containers. This is the time when Polish fruits, most of which are apples, set off on a long journey. Fruit growers already have problems with sales behind them and thanks to Raben Group they are able to effectively enter foreign markets.
Check it out
Sinusoidal operations - a story of Christmas peaks in logistics
Stand-by-trailer as the driving force of loading process optimization
Sea freight on the crest of a wave
Optimal warehouse - tailored to the needs of the operator, the employee and the customer
No transport, no barbecue
Partnership - key to success in logistics services for the retail sector
